近些年的汽车市场,消费群体逐渐呈现出年轻化的趋势,刚毕业工作没几年的年轻人开始成为整个汽车市场的中坚力量。这些年轻人往往倾向于一辆买得起又养得起,品质还不赖的车。然而一辆让自己有里子有面子的SUV,无疑是最佳之选。这里就有一辆,那就是带你走上人生巅峰不在话下的哈弗H6。
毕竟,大家都说好的SUV销量相当不赖。哈弗3月积极响应”汽车下乡”政策,凭借高品质加空前力度钜惠,哈弗品牌3月销量超7万辆,同比大增17.82%,”国民神车”哈弗H6销量高达31131辆,累计70个月SUV销量第一,哈弗F7达到14512辆,连续4个月销量过万,定义AI智能SUV新标杆,7万级以下A级SUV用户满意度第一的哈弗M6,3月销售新车10192辆,环比增长103%,重回”万辆俱乐部”。持续热销的哈弗促进乡村市场汽车消费升级,国内拓展高歌猛进。
践行”高性价比”承诺,让消费者实惠拥有高品质SUV,4月1日至5月31日,哈弗再钜惠,推出”提前五一惠,哈弗至高钜惠2.8万,最低6.6万起”让利活动。
钜惠活动”现金优惠、置换补贴、金融贴息”三重好礼相赠,以”国民神车”全新哈弗H6为例,可以享受现金让利5000元,置换补贴4000元,金融贴息7000元在内的最高16000元综合钜惠;而哈弗H6运动版则可享受最高28000元的诚意钜惠。其他时下热门车型也有7500~27000元不等的综合优惠。
高品质铸就哈弗好口碑
去年9月,在 “第二届中国质量论坛暨2018年汽车用户满意度测评结果”发布会上,哈弗品牌在自主车企中分别以77分、80分荣获售后服务满意度第一名、销售服务满意度第一名,其背后是哈弗追求极致品质。
以全新哈弗H6为例,其搭载的”1.5GDIT+7DCT”双十佳动力组合为世人称道,拥有CVVL连续可变气门升程技术的1.5GDIT发动机,实现了8.4%油耗的大幅度降低,同时也大幅度将功率提升12.7%,峰值扭矩更强势提升35.7%。数据方面,这台拥有92项专利和独立知识产权的发动机最大功率为124kW,同时在1400rpm即可爆发出285Nm的峰值扭矩。正因有着出色的性能表现和行业领先的技术,这台发动机荣获了”中国心”2017中国十佳发动机称号。
与发动机匹配的是中国品牌首款量产七速湿式双离合变速器,它荣膺了”世界十佳变速器”称号。得益于系统级能耗降低方案、低黏度润滑油等一系列先进技术的应用,这台拥有85项专利和独立知识产权的7DCT,传动效率超过95%。与1.5GDIT发动机强强联合后,哈弗H6百公里加速时间仅为9.7秒,百公里油耗仅为6.8L,可谓更强动力、更加省油。
哈弗实现500万后的追求
站在500万的新高度,哈弗继续夯实体系能力,并以更加开放的心态和精神,以更新视野创造新格局,以更新形式实现新超越,加速布局全球化。
哈弗正全面出击国际市场,向全球SUV市场输出”中国质造”精神。目前,哈弗的出口区域已经涵盖澳洲、南美洲、东南亚、中东、非洲等重点市场区域,并在俄罗斯、澳大利亚、南非设立子公司独立运营哈弗品牌。
面对未来,哈弗将继续为实现全球化战略而努力。为此,哈弗制定了”5-2-1″全球化战略,即利用5年时间,实现年度销200万台,成就哈弗全球专业SUV第一品牌。为了确保这一目标的实现,在未来5年内,哈弗的全球研发投入费用将超过300亿。
从扎根中国到布局全球,哈弗品牌的迅速崛起,让我们看到了中国汽车追上甚至赶超传统汽车强国的希望,这是历代汽车人传承奋斗的结晶,也是中国汽车的骄傲。
原创文章,作者:cesifu,如若转载,请注明出处:http://www.cesifu.com/article/24547.html
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