国五时代已经进入了倒数期,对于很多经销商(尤其是国五车库存量仍旧较大的)而言,7月1日,是一个极其“黑暗的日子”。汽车作为一个以“万元”作为单位的高消费产物,每一辆几乎都承载着巨大的经济流通。而国六在即,经销商和车企那些依然还有没卖完的国五库存车,都会流向哪里呢?
热销车型还在坚持
就如同前几年的国四升国五,各大主机厂、经销商获得消息其实比我们要早得多。比如此次国五升国六,其实很多车企在2018年底就已经得到了比较具体消息,并在当时就已经做出了许多针对国六政策的调整及促销举措。同时,还有一些车企则对车型提前进行了升级,或者是减少并限制产量。
之所以有的车型优惠幅度大、有的车型优惠幅度小,主要是因为车型畅销不畅销的原因。以雅阁、凯美瑞为例,在市场上的销量本来就很好,平时甚至是加价提车的现象也很常见,因此这类车型的库存压力并没有那么大。即便有少量库存,也完全能够消化的掉。
大部分经销商库存车已清理见底
除热销车型外,此前还有一大批经销商通过较大的折扣优惠和限制进货量来完成了大部分的库存清理。事实上,近期在去4S店走访的时候发现,各个店里的国五库存车已不再像此前那样泛滥,数量都不多了,而且优惠幅度也没有之前那么大了。同时,配置、颜色固定,而且基本都是些别人抢剩的车型。
之前《汽车之家》有根据北京、上海、广州、成都和石家庄的部分4S做过专门调查,发现除了本田雅阁、大众朗逸、捷豹XEL、路虎发现神行、吉利博越等车型还暂有一些少量的国五库存车外,其他大部分品牌的国五车型已经全部清理掉了(部分冷门品牌、冷门车型未做调研)。
为此,缸哥也去了广州的几家4S店做了调查,发现绝大部分经销商店里的国五库存车源均已见底,即便是之前炒的风生水起的凯迪拉克ATS-L和XT5,如今所剩的国五库存也屈指可数。豪华品牌中,也仅剩奥迪A4L、沃尔沃S90、英菲尼迪Q50L、捷豹XEL、林肯MKZ、阿尔法罗密欧Giulia尚且还有部分库存现车,其他基本告罄。
所以,对于这些库存并不多的“国五残羹”,4S店自然就有他们的对策了。
零整比高的车型直接“拆卖”
剩下的这些没能及时卖出去国五车,其中有部分车型有着令人震惊的“零整比”,所以他们有个更简单的去处,拆了卖!因为任何一款车,它在市场中都拥有一定的保有量,只要车主遇有任何事故需要维修时,这些零件都还始终有市场。尤其是对于一些零整比“奇高”的车型,直接拆了然后变卖零件反而更划算。特别是一些稀有颜色或配置的车型,有时甚至能比卖整车的利润还高!
打包卖给其他地区
国六政策的实施,并非全国统一时刻实施的,有早的也有晚。第一批城市实施后,还会有第二批、第三批城市的市场,所以国五新车真正卖不出去的时刻,应该是明年六月才对!故而这些第一批实施国六的区域的经销商们,多数会将剩余车源统一打包,一起卖给其他还没有开始实行国六政策地区的友好经销商伙伴们,从而达到及时止损。
流向二手车市场
国六政策对于国五车型的影响,最大的无非就是无法上牌。所以很多经销商就是看准了这点,提前将一些库存车以个人或部门的身份上好牌照,过好户,然后再流入二手准新车市场,以和新车优惠后差不多的价格,重新卖给消费者。另外,这些流向二手车市场的车型优惠幅度可能反倒没有新车那么高了,因为经销商提前垫交的购置税等费用,他们自然会从车价中重新拿回。
这样看下来,国六政策对这些国五车型的影响就很小了。但是,对于消费者来说,看准机会入手或许能捡到大漏,特别是部分中级车型,价格可能会很合适。
原创文章,作者:cesifu,如若转载,请注明出处:http://www.cesifu.com/article/40822.html
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