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7月15日，长安汽车(000625)披露业绩预告，预计上半年亏损19亿元至26亿元，上年同期盈利16.1亿元，较上年同期下降218.04%至261.53%。公司解释称，报告期内，公司整体业绩下滑，主要受销量下滑影响。
南都记者梳理发现，今年1至6月，长安汽车的产量、销量同比均处于下滑状态。
长安汽车曾试图加码新能源车，不过，公司新能源车屡次出现自燃。
7月8日，西南证券发布关于长安汽车的公司动态报告，其中指出长安汽车公司推进不及预期、长安福特新车型投放不及预期、电动化智能化推行不及预期等风险。
南都记者梳理长安汽车2019年1至6月份的产、销快报发现，2019年以来，长安汽车的产量、销量同比均处于下滑。
2019年1月，长安汽车产量约14.42万辆，相较于去年同期23.39万辆，同比下滑38.37%；销量约14.17万辆，相较于去年同期23.68万辆，同比下滑40.14%。
2019年2月，长安汽车产量约9.69万辆，相较于去年同期15.06万辆，同比下滑57.18%；销量约11.05万辆，相较于去年同期15.25万辆，同比下滑27.57%。
2019年3月，长安汽车产量约19.75万辆，相较于去年同期23.39万辆，同比下滑15.57%，销量约19.66万辆，相较于去年同期26.90万辆，同比下滑26.92%。
2019年4月，长安汽车产量约14.72万辆，相较于去年同期19.95万辆，同比下滑26.20%，销量约12.12万辆，相较于去年同期18.67万辆，同比下滑35.04%。
2019年5月，长安汽车产量约11.70万辆，相较于去年同期17.31万辆，同比下滑32.41%；销量约11.35万辆，相较于去年同期17.39万辆，同比下滑34.74%。
2019年6月，长安汽车产量约12.52万辆，相较于去年同期17.60万辆，同比下滑28.87%，销量约14.17万辆，相较于去年同期18.85万辆，同比下滑24.83%。
光大证券在今年5月发布的研报中表示：长安汽车是中国汽车四大集团阵营企业，由于自主品牌和长安福特销量下跌，长安汽车去年业绩受损。随着长安福特和长安自主热销车型老化，叠加市场需求低迷。
另据2018年年报，长安汽车2018年销量为213.77万辆，同比下滑25.58%。
受其销量影响，长安汽车营业收入也并不理想。年报显示，长安汽车2018年营业收入约为662.98亿元，同比下滑17.14%；归属于上市公司股东的净利润约为6.8亿元，同比下滑90.46%；归属于上市公司股东的扣非净利润约为-31.65亿元，同比下滑155.37%。据了解，这是长安汽车为近20年来的首次亏损。
2019年，长安汽车的业绩持续下滑，出现大幅亏损。第一季度报告显示，长安汽车营业收入约160.08亿元，同比下滑20%；归属于上市公司股东的净亏损约21亿元，同比下滑250.62%；归属于上市公司股东的扣非净亏损约为21.61亿元，同比下滑341%。
截至2019年一季度末，长安汽车总资产为958.67亿元，比年初增长2.54%；总负债为515.28亿元，比年初增长8.86%；资产负债率为53.75%，比年初上升了3.12个百分点。2019年第一季度，长安汽车的投资收益大幅减少，其指出主要系对长安福特的投资收益大幅减少所致。
雪上加霜的是，长安汽车业绩情况并未好转，其重要子公司长安福特又于6月5日被罚近1.63亿元。
6月5日，国家市场监管总局发布消息称，近日，市场监管总局对长安福特实施纵向垄断协议依法作出处罚决定，对长安福特处以罚款1.628亿元。
据悉，2013年以来，长安福特在重庆区域内通过制定《价格表》、签订《价格自律协议》以及限定下游经销商在车展期间最低价格和网络最低报价等方式，限定下游经销商整车最低转售价格，违反《反垄断法》关于禁止经营者与交易相对人达成限定向第三人转售商品最低价格的垄断协议的规定。
调查过程中，长安福特没有提供证据证明相关行为符合《反垄断法》第十五条规定的豁免情形。长安福特上述行为剥夺了下游经销商的定价自主权，排除、限制了品牌内的竞争，并实际削弱了品牌间的竞争，损害了相关市场的公平竞争和消费者的合法利益。国家市场监管总局依据《反垄断法》对长安福特处以上一年度重庆地区销售额4%的罚款。
随后，针对被罚一事，长安福特发布回应称：公司充分尊重并坚决执行国家相关部门就此次反垄断调查所作出的处罚决定，其已经采取行动与经销商一起规范区域销售管理。同时，其将按照国家法律法规的要求，继续进一步规范经营活动，维护自由、公平的市场竞争环境。
受上述消息影响，消息发布当日，长安汽车股价出现大幅跳水情况，跌幅一度超过7%。截至收盘，长安汽车股价报收6.49元，跌幅达4.42%。
值得关注的是，面对销量和净利润双双下滑，长安汽车在产品计划、企业战略等方面曾进行多次调整。
据南都此前报道，2017年长安汽车全系官降，采取以价换量的方式挽回销量之殇，却徒劳无功。无奈之下，长安汽车加紧面向“新四化”的转型：先于2017年10月提出针对新能源领域的“香格里拉计划”，再于2018年4月提出第三次创业，将汽车智能化提升到了企业战略高度。
根据“香格里拉计划”，长安汽车到2020年将完成三大新能源专用平台的打造；2025年将开始全面停止销售传统意义的燃油车，实现全谱系产品的电气化。2025年以前，通过全产业链1000亿元的投入，调动一万人研发资源，构建开放共赢的产业生态圈，打造具备高品质新能源汽车。
而在产品和产品结构方面，长安汽车三年来累计淘汰了21款低竞争力的产品，同时每年会把销售收入的5%，投入到产品研发中，加大智能化、新能源领域的研发力度。
不过，长安汽车在新能源领域的布局并非一帆风顺。
一方面，新能源汽车竞争激烈，包括华晨宝马、力帆、比亚迪、北汽、奇瑞、丰台等车企纷纷加码新能源。
此外，长安汽车新能源车多次出现自燃事件，消费者对其品牌的信任降低。
今年6月，6重庆两江新区汽博中心内，一辆新能源轿车自燃。自燃发生后，现场工作人员用水枪，对冒烟车辆进行冷却，此次事故车辆为长安汽车某新能源车型。
另据车质网显示，截至目前，关于长安自燃的投诉已超百条。投诉原因包括“长安逸动正常停放时车辆出现自燃”、“长安马自达昂克赛拉车辆自燃厂家不予赔付”、“长安跨越新豹MINI车辆自燃4S店不索赔”、“长安星卡车辆自燃要求立刻解决处理”等。
其中，6月26日，一位杨姓消费者在关于长安逸动出现自燃的投诉帖子中指出，其于5月18日开完车，将车停在邻居屋后，19日中午邻居发现其车在冒烟，并同时拨打消防电话，目前消防部门已出具火灾证明。
证明中指出，该起火部位位于该长安牌汽车SC7169C汽车发动机舱内东距发动机舱前围68.1CM，南距左前翼子板57.4CM，西到发动机舱前围、北到左前翼子板所围成的区域，指出火灾原因排除雷击、外来火源、遗留火种引发火灾的可能，不排除该汽车发动机舱内电气线路故障引发火灾的可能。
采写：南都见习记者 刘四红
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